STUD Media offers a new concept in online marketing

Pay Per Lead (PPL). It’s very important  to take return on investment (ROI) into account. With pay per lead, both parties share the risk. It then becomes very important and necessary for reporting and measurement to take place.

Advertiser decides what they are prepared to pay for a qualified lead. Typically this person will fill out a form that captures Name, Surname, Telephone Number, Cell Number and maybe one or two other fields

S.T.U.D. will design artwork or client can supply.

S.T.U.D. sets out to discover what the core value proposition is that you offer consumers that would convince them to use the product. With that info we will measure which online medium to use, the medium that gives the most results at the lowest price. Known as Cost per Lead (CPL).

With the above strategy, we position your solution at the exact moment they're researching the topic online or browsing for related information and we succinctly show them the value proposition in less than 8 seconds. Potential clients then engage with your brand/product/solution and fill out the lead form.

You pay S.T.U.D the agreed amount up front for the action.

With this model you can monitor and measure the results of your online campaign. S.T.U.D Media will give you access to  a real time tracking system that will enable you to measure the progress of the initiative. The ultimate goal is to measure your Cost per Sale (CPS). 

How does the pay per lead model work ?